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Royals switch to “Digital” tickets for season ticket holders

RoyalsThe Kansas City Royals announced today that digital ticketing for all season ticket accounts will be implemented for the 2015 season.

The Royals will join a number of Major League Baseball teams and other local sports franchises by utilizing digital ticketing.

Season ticket holders will now manage their season tickets and parking passes exclusively through their Royals online account and may access the Kauffman Stadium gates through their smart phones or tablet devices for every regular season home game in 2015. Season ticket holders will also have the ability to use the “Print at Home” feature for no additional cost if they prefer to print the barcodes for Kauffman Stadium gate entry.

Digital ticketing provides a number of advanced features that traditional paper tickets cannot provide. Digital tickets will allow season ticket holders to view their season ticket plans online, electronically transfer tickets to partners, friends and colleagues, and provides an excellent opportunity to resell tickets directly through StubHub.

As an added feature, Major League Baseball has created the “At the Ballpark” app, a fan’s mobile companion when visiting Kauffman Stadium and excellent resource for season ticket holders to manage their season tickets online and utilize for Kauffman Stadium entry. This application perfectly complements and personalizes each fan’s trip to Kauffman Stadium with mobile check-in, social media updates, special offers, rewards and exclusive content. Kauffman Stadium also offers seat and experience upgrade components. All digital ticketing and “At the Ballpark” app functionality can be accessing using Royals WiFi while at Kauffman Stadium.

“We are always striving to bring our fans the latest technologies,” said Michael Bucek, Vice President-Marketing & Business Development. “We believe our season ticket holders will really enjoy the convenience of managing and accessing their tickets online and needing only their smart phone or tablet to enter Kauffman Stadium. That will be coupled with the additional features available through the ‘At the Ballpark’ app to enhance the entire ballpark experience for our fans.”

Season ticket holders will receive complete instructions for managing their season tickets online in January 2015, including instructions on accessing their Royals online ticket manager, downloading the “Ballpark” app and details for transferring tickets to season ticket partners.

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