Sedalia, MO – Fairgoers can enter the Missouri State Fair for up to half-off the regular gate admission price, while donating to those in need and raising awareness of hunger, through the second annual Missouri Farmers Care Food Drive.

“With this food drive, fairgoers can help Missourians in need while getting a great deal on Fair admission,” said Missouri State Fair Director Mark Wolfe.

For every can of food brought to Centennial Gate from 7:30 a.m. to 4 p.m. on Aug. 14, fairgoers will receive $1 off gate admission. Adults may redeem up to four items for $4 savings, seniors may redeem up to three items for $3 savings and children may redeem one item for $1 savings.

Coupons for the food drive promotion are available through today at participating Missouri Ford dealerships. Canned items collected at dealerships through the summer-long campaign, and at the Fair’s gate Tuesday will go to the Missouri Food Bank Association (MFBA).

Fairgoers to the Agriculture Building this year will also see an exhibit made of nearly 7,000 canned goods. The Canstruction project is a full-size replica of a Ford Super Duty F-250, serving as a reminder to help others in our communities. These cans, donated by Bings Grocery Stores of Sedalia, will also be given to the MFBA.

A new cultural heritage event will also be included in Tuesday’s activities, coordinated by the Missouri Travel Council (MTC). In recognition of MTC’s 50th anniversary, communities from across Missouri have been invited to share their unique cultural heritage from 10 a.m. to 6 p.m. in the Assembly Hall.